heathen.

Work/Broadcast + Streaming

Broadcast + Streaming.

Your own channel, on infrastructure you own. No third-party platform underneath and no per-seat tax. Owning the pipe means owning the economics, the moment, and the audience data that tells you what to make next.

For
Agencies, brands and entertainment companies
Typical build
Playout, simulcast, live and audience stats
Example
Ralph TV

What we build

A channel that runs itself, and measures itself.

Playout

24/7 without a playout team

An asset library with transcoding, drag-and-drop weekly scheduling and live monitoring.

Simulcast

One output, every surface

A YouTube live stream, an own-brand web player and an installable phone app, from the same feed.

Live

Go live without going dark

Live events take the channel over and hand it back: shows, takeovers, interactive broadcast.

Audience stats

Know what lands

Where visits drop off, which shows hold people, when they watch and how they found you. Anonymous by design.

Audience data

Program to the audience, not a guess.

Every channel ships with a live stats page. It traces each visit from arrival to picture on, ten seconds, two minutes and beyond, split by device; shows the typical exit point and audience curve for every show; and breaks viewing down by hour, source and device. The schedule gets tuned to what people actually watch.

A channel stats page: visits, viewers, bounce rate, watch time, sound-on and tap-to-watch rates, and drop-off by device
The stats overview, from Ralph TV.
Channel stats detail: minutes watched by hour, traffic sources, player actions and devices
Viewing by hour, traffic sources, player actions and devices.
Example

Ralph TV, an agency’s own channel.

A 24/7 television channel for an agency, built from the ground up: scheduled playout, simulcast to three surfaces, live injection, and the stats page above.

Ralph TV
Ralph TV.
The Broadcaster scheduling screen
Drag-and-drop weekly scheduling.